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the customer experience experts

About Us

Find out more about our history, the drive behind our work and our successful track record, spanning over 25 years, in delivering high-quality, innovative research solutions to some of Ireland’s largest companies, across all industries and sectors. 

OUR MISSION STATEMENT

Since 1995, our mission statement has been:

"Dedicated to improving the business performance of our clients."

Our story

Believe it or not, when we started back in 1995, we thought we had invented mystery shopping! Although the concept of mystery shopping has been around since the 1940s, it was relatively new to Ireland at the time.

Back then, mystery shopping was mainly used to monitor the integrity of employees. We have come a long way since those days and our suite of bespoke and innovative research solutions are now focused entirely on improving the customer experience, gathering consumer insights, auditing businesses and enhancing the success of our clients.

We started out small, with a handful of clients and about 250 field researchers (most of whom were our friends and relatives!) Since those early days, we have gone from strength to strength. Our team has grown from 1 in 1995 to 20 today. Our client base now covers every industry and businesses of all sizes and types and our field researcher base has grown to over 8,000!

Our success

With over 100 years’ combined experience, we’re experts in designing tailored research solutions to cater for our clients’ needs.

Our success and reputation are simply down to the fact that we care about what we do. This passion drives quality in what we deliver and is why clients want to continue working with us.

GlobalLy Recognised

We're international!
Customer Perceptions currently operate throughout the Republic of Ireland and Northern Ireland. We also currently conduct field research in the UK, Abu Dhabi, Dubai, New Zealand and Pakistan through our partner companies.

Meet the Team

THE GUYS BEHIND THE MAGIC

AIDAN HARTE

Managing Director

EMMA HARTE

Director

Cliona Byrne

Finance Manager

nikki campbell

Operations manager

SUSAN REILLY

Sales & Marketing Manager

LYNN CARR

Project manager

RONAN CASSIDY

Assessor manager

Joanne Lynch

Assessor recruiter

Samantha Gray

Accounts Assistant

Sarah McCrave

senior Client Account Manager

Linda Martin

Client Account Manager

Padraig McGrane

Client Account administrator

Justine King

GRAPHIC DESIGNER & DIGITAL MARKETING

Ruth O'Connell

Sales Executive - tellusfirst™

MORGAN PURCELL

Chief technology officer

Brian Millar

FULL STACK DEVELOPMENT

Bríanán McEnteggart

Training Programmes Coordinator

Meet the FIELD RESEARCHERS

The guys making it happen

8000+
Shoppers

About Us