Exit Polls

Exit polls are a cost-effective method to identify customer attitudes, opinions, perceptions and experience immediately after they have experienced your product/service. Exit poll findings give you a demographic profile of your customers, and provide you with valuable feedback on customer preferences and overall satisfaction levels.

For example:

• Are there any consumer needs not being fulfilled?
• What goods or services are they demanding (that you don’t currently sell)?
• How could you utilise resources or floor space more efficiently?
• Are store hours meeting customer needs?
• Staffing issues
• Comparative info in industry
• Frequency of use
• Purpose of visit