Mystery Shopping is a valuable research tool that allows companies to measure the quality of their service from their customers perpective. Mystery Shoppers act as "real customers", evaluating the store, interacting with the staff and completing an on-line report to record their experience.

An effective mystery shopper must be reliable, observant, organised, objective, flexible, honest and thorough. The objective is not to look for fault or negatives, but instead to actually observe and record what occurred and what didnt occur during the visit.

Customer Perceptions is very interested in potential mystery shoppers who are energetic, committed and professional with an interest in customer service and mystery shopping.

This section details everything you need to know about becoming a Mystery Shopper and conducting assessments. There is also a Comprehensive list of frequently asked questions.